2549 Account Manager Marcom

Job Title: Marcom Account Manager Department: GBO Marketing Service Group (10 FTE) Salary Scale: CAO 2, scale 58 Provide effective and efficient management of all marketing communications activities, in line with budget and timing agreements made with the Species Team. The Account Manager is responsible for managing the creation and production of all global promotional campaigns. As such, she is the link between product managers and external advertising agencies. She ensures a consistent process is used in selecting and briefing agencies and that the work they deliver is on time, on budget, effective and compliant with brand and regulatory guidelines. Tasks and responsibilities: Preparation Help develop and continuously improve the marketing communications process. Develop year plan for assigned marketing communications and/or events on- and/or off-line. Advise GSBUs on setting communications objectives and on communications strategies and tools. Work together with the GSBUs to develop marketing communications using the agreed process including: - Review brief provided by species team and accept or suggest revisions. - Communicate initial recommendation on tactics and budget. Execution Work together with the GSBUs to implement marketing communications using the agreed process including: - Select and, together with the GSBU, brief external agency when needed. - Act as creative and production-technical advisor to review concepts - Project manage production of planned communication tools. Have regular review with GSBU to update on project status and maintenance of existing literature and web sites. Safeguard company and product brand identities. Act as communications interface between company and external communication agencies. Evaluate effectiveness of campaigns and agencies. Maintain productive contacts with - Internal customer oriented way of working with GSBU - Local companies marketing and communications responsibles - External advertising agencies, design and production companies.

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Beste vacature: 20111231.00 uit Arbeidsbemiddeling, Marketing pr reclame